Infosys co-founder Narayana Murthy ignited a debate on long work hours in 2023, further fueled by L&T Chairman SN Subrahmanyan in 2024. Recently, Viraj Bahl of Veeba Foods advocated for a balanced work-life approach by reducing work hours to 40 per week, challenging the norm of extended workweeks and criticizing the unsustainable hustle culture.
